Hiring a SEO company in Sri Lanka is not an easy task to do. The selection process requires more time involvement and team management skills. As the first step of hiring SEO specialist in Sri Lanka to optimize website for search engines, identifying goals for SEO is important. The SEO goals can be defined by having discussions with top management, marketing managers, and executive level staffs. Increasing the brand aware in the market, increasing inquiries, sales & revenues, boosting number of subscribers and capturing more online marketing share are some of the goals to account when consulting a SEO specialist in Sri Lanka.
With identified business marketing goals, contacting SEO companies in Sri Lanka and discussing the goals of SEO campaign & requesting a quotation is the next step on hiring SEO company.
A professional SEO consultant company will come up with a detailed online market research report including the keywords or search terms/phrases to get list on search results, along with their prices, and detailed SEO processes to educate their prospective clients. The content of professional SEO proposal may contain the followings :
- An introduction to Search Engine Marketing and Search Engine Optimization
- Summarized processes of Search Engine Optimization, such as :
- Online market demand analysis
- Quick list of items to modify/alter in website to make it search engine friendly
- Brief introduction about the link building process
- SEO Packages including price, duration to get page 1 listing on search engines & references
After the initial meeting, checking the references provided is a wise idea. Anyhow there are businesses in Sri Lanka drop project when they hear a single negative review about SEO consultant in question, rather they would investigate what causes such negative review; similar to other industry projects, there are various uncontrollable reasons which causes issues to SEO project, and project could had been dropped and resulted a negative reference.
Negative Reference Worth Proceeding with Extra Analysis on Hiring SEO Specialist in Sri Lanka
For an example, the SEO company in Sri Lanka which has years of experience in the industry & served international businesses. The SEO consultant company signs SEO service agreement with a recruitment company with flexibility terms. Within four months time, recruitment company quits services and issues negative references to the Sri Lanka SEO company, even SEO expert clearly elaborates that, it will take 8-10 months time frame to get page 1 results on search engine subjected to the chosen keywords.
On the other hand, marketing manager at recruitment company does not coordinate and support to do necessary changes to the website recommended by the SEO consultant, such changes are the extreme important to make sure the website is search engine friendly.
On this case, the flexible termination terms in the SEO Service agreement results the SEO company a negative review. The SEO company itself could have locked the recruitment company with 12 months contract in better way to avoid this kind of unprofessional deals & negative references.
After references & past results are analyzed, understanding terms and conditions in SEO agreement is must, to avoid any future hassles and misunderstandings. Usually the best SEO company in Sri Lanka clearly mention time frame of the project, and requires client to be patient with them at least for 10 months time before client takes alternates.